Why is the I-D.E.A. Framework so successful?

Why do we use the I-DEA Framework? Most people have that moment of inspiration and it is just that its inspiration. Essentially they have the I part of the IDEA but they have not thought through the remaining components. It is in those remaining components that makes an I-DEA a reality.

Why does it work? Simple really, we have discovered a framework that covers all that is needed to launch your IDEA. The framework covers blindspots, asks all the right questions and provides solutions to the unknowns that many face when launching their IDEAs.

Who can use the I.D.E.A. Framework? Our IDEA framework has been used with start-ups to Fortune 500 companies, with students (4th grade to College) to non-profit organizations, the process works because of its simplistically. The details of the process vary between levels of sophistication but the framework remains the same.

What stops an IDEA in its tracks? There are many road blocks that can get in our way. Road blocks such as: fear, excuses, “bad-timing”, failure, who am I to do this, why would they care about my idea, what if it doesn’t work, how much time will it take, how much money will it cost and many, many more. Overcoming those “road blocks” are easy with the I.D.E.A. Framework. By having a framework, your plan starts to unfold right in front of you. By using the I.D.E.A. framework you can start to see the pathway to implementation and you can communicate the I.D.E.A to others. This allows you to see the potential pitfalls, and helps you avoid them. The framework provides the road map to start making your idea a reality.

Here is a simple version of the I-DEA Framework - the real value is when it is customized to you or your organization:

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“I” inspiration – Where did this “idea” come from? Why is it needed? Why is it helpful? Why did it help you? Why do you believe it will help others? Start crafting the "inspiration story."

“D” – Delegation – Who is needed to create and implement this Idea? What people, what divisions? Whose opinion is valuable (CPA, attorney, financial advisor). Who is needed to make this idea a reality?

“E” – Execution – What is the plan for creation, implementation or “bringing this to market.” What is my “working plan” or business plan? This becomes an extension of your Inspiration.

“A” – Accountability – How will I know if this idea is needed, viable and/or working? How can test my idea, measure my results or track my plan? Who can help monitor and measure progress?


Every IDEA starts with inspiration, a vision of what is possible. Inspiration and vision is just the starting point for your I-DEA!

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We have created IDEA frameworks for many different organizations of all shapes and sizes, we would be honored to help you, your team or your organization create your own framework to bring your IDEA’s to life.